Becky Hogge and Matt Wells (heads of ORG and Guardian Audio respectively) will be there, as well as representatives from MCPS-PRS and AIM (Association of Independent Music).

ORG will discuss how the EU AVMS Directive could impact negatively upon podcasting (if we let it) and generally explain the current issues facing podcasters as they see them. In the second session, we’ll cover new developments in music and podcasting.

There will be an opportunity afterwards to eat, drink and socialise at a local pub.

Attendance is strictly limited to 50, and places will be allocated on a first come, first served basis. Sorry but due to security, no tickets are available “on the door” – all places must be booked in advance by March 22nd 2008.

This event is free to UKPA and ORG members.

Please book early to secure your place.

VENUE ADDRESS:

The Scott Room, 60 Faringdon Road, EC1R 3GA – directly opposite 119 Farringdon Road (main Guardian building)
Reception: 020 7886 9890

UKPA Contact number: 0870 919 2807

UKPA Event Email: events [at] ukpa [dot] info

Hope to see you there.

Head of audio Matt Wells said:

“We are now a significant force in quality speech programming, with hundreds of thousands of downloads a week. For the first time, the BBC has a serious rival in this area. It makes sense to have a seat at the top table at the leading radio industry organisation, and also to be a major player in the only body that represents podcast producers in the UK.”

The Guardian’s audio department produces Football Weekly, one of the popular football podcasts in the UK; a daily news show, Newsdesk; Media Talk and other specialist weekly shows, and the award-winning Muslim podcast Islamophonic.

Dean Whitbread, Chair of UKPA, said:

“UKPA is pleased that Guardian Unlimited has joined our organisation, the first major publisher to do so.

With a strong tradition of liberality and independence, Guardian Unlimited considerably adds to our presence and gravitas in the online media rights space. We now represent a truly diverse grouping of professional individuals, companies and media corporations, as well as passionate, unpaid enthusiasts, and our strength is our ability to speak up for all those involved in online media.

Our key roles remain to promote and protect the UK community’s interests across
the fascinating and dynamic emerging online media landscape.”

The move by GCap Media, who produce more podcasts than any other media company in the UK, is recognition of the role podcasts are playing in the modern media landscape.

Speaking about GCap Media joining the UKPA, Chairman Dean Whitbread said:

“This is a major endorsement of the UKPA’s work and status as the leading body to establish podcasters’ rights. The UKPA represents its members’ interests to regulators and would-be legislators. We’ve done a lot of work to establish podcasting as a medium in itself and we are really pleased to welcome GCap as a prominent member from the radio industry. It shows that they recognise both the value of the Association and the importance of podcasting. This can only be good for all.”

John Hirst, Head of GCap’s podcasting company, Creation, said:

“Over the past three years we have seen millions of consumers subscribing and downloading compelling podcasts from our radio stations and our customers’ websites. We create podcasts for our radio brands, our commercial clients and other third party customers, such as The Sun. It’s now part of our core business and content offering to consumers and commercial customers alike. We are delighted to join the UKPA as it’s a neutral body set-up to support all podcasters.”

We’re starting to get some good press for the AIM agreement which gives UKPA members a preferential rate on their podcast licence. The AIM licence gives access to a 30,000 track archive. Full length no-DRM tracks, for podcasters to use in their music podcasts.

Radio stations typically remove music from their podcasts. This gives UK Podcasters a unique opportunity to re-write the rules for music promotion, opening the door for podcasters to move legitimately into traditional broadcast territory, which will hasten the shift towards media on demand.

The AIM podcast licence covers tracks licensed by the UK independent music industry and includes labels such as V2, XL Recordings, Studio !K7, Cooking Vinyl and Beggars Group. Revenue from the scheme returns to the labels, and artists will be paid as a result of podcasters using their music and paying the licence fee.

If you are a member and you want to get the reduction, contact aimpodcast ->at<- ukpa.info and quote your membership number. If you are not a member, join.

John Buckman from Magnatune gives his explanation of exactly why the image works:

“I think is absolutely brilliant,” commented Magnatune’s John Buckman, who credits the UKPA with the design. “Podcasting is generally viewed as piracy and illegal by the RIAA, ASCAP and others, and they grudgingly give licenses to allow it in a very limited capacity (ie, 30 second samples). But, the reality is that it functions like radio, and helps sell music.”